Zürcher Museen

Campaign Zurich Museums: As diverse as the people of our city

With the Heads campaign, Zürich’s museums celebrate the diversity of the city’s people and museums. National Museum? Kunsthaus? Of course, but Zürich’s museum landscape has much more to offer.

60 museums create diversity

A total of 60 museums offers their visitors an incredible range of knowledge, inspiration, experiences and surprises. This is where the Heads poster and online campaign comes in: No matter who you are, how you are and what you are interested in, everyone can find something to inspire, engage, touch or enrich them in the diversity of Zürich’s museums. The campaign features eight people in eight museums.

— Brand design